Modern design is part of the Danes’ national identity and daily life. Many Danish products have become archetypes or icons of 20th century design.
Industrial design, furniture and aesthetic objects have always been some of Denmark's biggest exports. Famous Danes include: Børge Mogensen, Finn Juhl, Hans Wegner, Arne Jacobsen, Poul Kjærholm, Poul Henningsen and Verner Panton who are known throughout the world for their design classics.